Having a significant proportion of unknown, bad, or malicious robots visiting your site Detect bot traffic in real time can skew web analytics data and cause problems for your business. Malicious bots are used for everything from stealing customer information and committing click fraud to data scraping and even launching DDoS attacks. Bad bots disrupt website and application performance, devalue user experiences, and lead to false marketing metrics and loss of revenue.

Many of these are hard to spot without bot detection and prevention tools. However, the sudden flow of spam comments on your website, declined card transactions, and bogus leads are some common signs that your visitors aren’t human.

Detect Bot Traffic in Real Time: Protect Your Website from Malicious Bots

Using a combination of approaches, good bot detection solutions look at user behavior, user device fingerprinting (examining installed plugins, browser window size, screen resolution, and language) and other factors to identify the most likely bots and human users. Using machine learning models trained on large datasets of human and bot interaction, these solutions can learn and adapt to recognize behaviors indicative of bots versus real users in real time. Additionally, these solutions can utilize IP reputation databases to blacklist known bad bots. For high-risk sites, such as iGaming and payment providers, these solutions can also create unique device hashes to prevent returning bots from accessing your site using the same devices and trying to commit multiple account abuses (like stealing loyalty points). They can even be set up to continuously monitor your website, in real time, to keep tabs on any new suspicious activity.